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By Joel Sadler In ad effectiveness

Why OTS-Based Exposure is Problematic in Brand Effectiveness Measurement

Do you remember what days you wore green last week? What about the roads you drove yesterday? You might have…
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Survata Study Reveals Top Streaming Music Services

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  • Products
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  • Resources
    • Whitepapers
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  • About
    • Company
    • Press
    • Careers
  • Login
    • Brand Campaign Measurement
    • Instant Insights
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