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By Ally Buzzanga In Product Update

August 2021 Product Update: Lift Opportunity Notifications

What’s New: Lift Opportunity Notifications Sifting through all the granular cuts of data for your campaign to find potential optimizations…

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Product Update

November 2020 Product Update: Self – Serve Campaign Creation is Here!

Ad Measurement BrandLift

Can Cause Marketing Be Measured? What the “Love Has No Labels” Campaign Reveals about Advocacy in Advertising

ad effectiveness Ad Measurement COVID-19

Spread the Word, Not the Virus: Measuring the Effectiveness of a Public Health Campaign with Gumgum and the AdCouncil

ad effectiveness Ad Measurement

A Family Affair: The Reality of Household Device Sharing

ad effectiveness For Advertisers

Trust but Verify: Multichannel Targeting Verification at Scale

Uncategorized

What’s in a name? Why Survata is becoming Upwave

Product Update

September 2020 Product Update: On-Demand, Self-Serve Tagging Is Here!

BrandLift For Advertisers Product Update

August 2020 Product Updates: Self-Serve Tag Management; Export Brand Lift & Targeting Verification Tables; and More

Ad Measurement Consumer Behavior Product Update

Amidst 500% Growth in Demand for CTV Measurement Upwave Announces Enhanced CTV Measurement Suite

BrandLift Thought Leadership Webinar

Webinar: How Much Brand Awareness Lift Should I Be Expecting?

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