The Future of Cross-Media TV and Measurement
Join Upwave for a lively discussion with panelists across the media and TV ecosystem! Learn what challenges, opportunities, and foresights our experts have when it comes to the ever-changing, cross-media marketplace.
Hear from our masters on topics like:
- Cross-media TV's response to future-proofing
The multi-currency TV marketplace
- Evolving consumer viewing habits
- What marketers need to focus on to produce real-life outcomes
Watch this Zoom discussion and Q&A now, on-demand.
Masters of Brand Measurement Recap
Missed one of our Masters of Brand Measurement Events? Be sure to check out our recaps!